Customer Experience

There is an interesting article entitled“Good service is proactive: A new standard for customer experience” published in Bizcommunity: https://www.bizcommunity.com/article/good-service-is-proactive-a-new-standard-for-customer-experience-626931a The author, Bruce von Maltitz, states: “For many organisations, customer experience (CX) is still reactive – a customer has a query, a ticket is logged, and an agent responds. Even when this process is efficient, it’s […]