Skip to content
The company is a swimming pool retailer. They sell equipment to repair pools, filters, cleaning equipment and chemicals. The pool industry in South Africa is very competitive: large chains, hardware companies and specialised pool businesses all compete against each other. It’s a cliche to say that the difference is service, but it’s more true than […]
There’s a retailer I buy from occasionally. Yesterday I saw their Facebook advert saying send a WhatsApp to <xxxxx> for daily specials. The reason I saw the advert was because I was considering buying something and remembered they also supply it, so had visited their Facebook page. I sent the WhatsApp yesterday at 8:56am.I received
What a Waste of a WhatsApp Read Post »
No, that’s false. AI is not an expert, but it can become an expert on some things in your business. You and your staff are experts in what the business does and what you want it to do. It could be technical issues that your technical department is expert at, it could be HR, it
AI IS AN EXPERT ON EVERYTHING Read Post »
The answer is slowly and carefully.Most big businesses ignore this advice and are spending millions on the most expensive consultants and then designing expensive software that will never work and be overtaken by better technology before it is implemented. Who remembers the early days of e-commerce? Around the year 2000, Standard Bank spent millions creating
How do you start your AI journey? Read Post »
Meta recently commissioned Forrester Consulting to study how consumers experience generative AI.One key finding stood out:👉 “Consumers’ top challenges with genAI are receiving incomplete answers and an inability to answer their questions. Nearly half of the consumer survey respondents who have interacted with a genAI chatbot or automated chat complained that it was unable to
MAXIMIZING AI AGENT POTENTIAL FOR CUSTOMER ENGAGEMENT Read Post »
