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You may think that only large call centres will benefit from implementing an AI agent to handle customer product queries and support. This is wrong. An AI agent is able to be used in all types of businesses for many different purposes. Every business, no matter how big or small has specific needs for a […]
Examples of AI in Customer and Product Support Read Post »
A WhatsApp powered Customer Loyalty System Launches to Simplify Rewards for Small Service-Based Retailers Johannesburg, South Africa – March 2026 – A new WhatsApp-based loyalty programme is set to launch, offering small businesses an easy-to-use system to reward repeat customers without the need for a dedicated app, loyalty cards or additional software. Developed by ET
R10 000? R20 000? R50 000?R 500 000?Go on, add it up. Every minute that someone is doing customer support counts. Even if it is answering a telephone or an email or a WhatsApp.Of course you want those inquiries to come in – they mean business for you. Now count the cost of missing a
How much does your support team cost you per month? Read Post »
The average person has 80 apps on their smartphone, of which they only use 9-11 on a daily basis and up to 30 per month. This includes pre-installed apps and popular apps like Google, Maps, Youtube, Whatsapp, Tiktok, games etc.Also an app for your bank and cellphone provider, on-line orders and deliveries.These numbers are determined
Apps Are Dead. WhatsApp Apps Are The Future Read Post »
If your Marketing Strategy Doesn’t Include WhatsApp, You Don’t Have A Marketing Strategy. WhatsApp is installed on more than 95% of South African smartphones. It’s reach is unrivalled. It has a good reputation. It’s how you communicate with your family and friends. It’s easy to use.A WhatsApp is opened more often than emails and read
WhatsApp Must be in your Marketing Strategy Read Post »
Businesses spend a lot of time making their production processes more efficient. Sadly some don’t spend as much time making their office more efficient.A long time ago, I used to train people on Lotus 123 – the forerunner to Excel. One of the processes to learn was how to COPY/PASTE a formula (without a mouse
One of my roles is to convince companies that we can improve their customer support, customer service and provide better product knowledge to customers. That we can help them give better responses to customers quicker than their existing customer support methods. It can all be done efficiently and also save time, effort and money. Sounds
Improve Customer Service Read Post »
Introducing the ET Customer Loyalty Program Why Have a Customer Loyalty Program? Winning a customer once is great – keeping them coming back is where real growth happens. Our WhatsApp-powered loyalty program gives your business a powerful way to increase repeat sales, drive referrals, and boost lifetime customer value. Why Loyalty Matters It can increase
The ET Customer Loyalty Program Read Post »
The ET Customer Loyalty Program is an entire on-line store, powered by WhatsApp. You no longer need a complicated website. The ET Program allows you to upload your catalog of products and services. Your customers can choose what they want, order it and pay for it instantly using a secure payment gateway. In addition you
The ET Customer Loyalty Program Read Post »
Exceptional customer service doesn’t happen by accident – it’s built on a foundation of behaviours and principles that consistently create positive experiences. Among these, four pillars stand out as essential: Promptness, Politeness, Professionalism, and Personalisation. When applied together, they form a service approach that builds trust, reduces friction, and strengthens long-term customer relationships. 1. PromptnessSpeed
The Four Pillars of Excellent Customer Service Read Post »
